Making the most out of Twitter.

Personally i opened my twitter account in 2011 after some time just stopped using it and embarked on using it late last year and couldn't help but notice the difference and all the new added features. It's one great platform especially for businesses, maximizing on all features will definitely show results in time.

Retweet & like/favorite are two features that have great value. Enables interaction between your followers. which lets you know that they are in touch with what you offer as a product/service.

Other features to build upon;
Pinned tweet- for businesses this is a life saver since you could make the pinned tweet be the one that describes what your business is all about.

Polls- helps when carrying out a survey and need to gather information from your followers.

Moments- using multiple pictures and tweets shared to create a story i.e explaining what your businesses is about,sharing about an event etc

Lists- helps you cluster a group of people with particular interest i.e your competitors, people interested in a particular product/service that you are offering.

Chats- this helps in establishing a community of people interested in what you offer, get new followers, raise awareness about your brand i.e establish a chat with the hashtag re-branding and initiate input and exchange of ideas with your followers.

Greatest value is that you are able to get insights on how your tweets are performing and how people are interacting with information available on your platform.

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