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3 MUST'S OF CONTENT CREATION.



Social media marketing is definitely redefining marketing strategies for businesses in this day and age. As strategies are discussed as to how to remain relevant one must keep in mind certain factors regarding the content they post and how their followers will interact with it.

As a content creator this 3 are must's for you in regard to the content you post;

  • Must be Engaging
Is the content that you post going to trigger your followers to like your post, comment on the post, give suggestions or reviews.Posting content that will trigger a reaction from your followers is key when determining what kind of content to post.

  • Must be Consistent
Your social media following entails people who value either your product or service; Therefore you have to be consistent in posting of your content. Your followers need to be always up to date on all information necessary i.e offers, giveaways, advice, product launch & updates etc. Lack of consistency may trigger them to opt for another service provider because they would feel as though their information channel is lacking what they signed up for.

  • Must be Valuable/Informative
As you make posts on social media you should keep in mind that your content should be; informative, educative or entertaining to your followers. If your content offers any of the 3 to it's followers then it will definitely trigger engagement which is often one of the primary objectives of a business.

#wednesdaywisdom
"Content is anything that adds value to the reader's life."

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